NEW ZEALAND’S NEW HOME FOR VIDEO IS HERE

New Zealand’s #1 local site just got bigger – welcome Play Stuff

 

 

Play Stuff is Stuff’s exciting news and entertainment video destination. It’s the new home for local and international news content, including Stuff’s own award-winning journalism.

Play Stuff features free content curated from numerous content providers including Reuters, and Press Association alongside a raft of content from NZ On Screen, Bravo New Zealand, Les Mills, Madman, Red Bull, VICE and more.

Play Stuff gives advertisers a dedicated video advertising platform that is local and brand-safe – you can trust that when your ads play on our site, they’ll be next to high-quality, appropriate content.

 

 

 

Why include Play Stuff and video advertising in your marketing campaign?

 

Play Stuff Video

IT’S VIDEO

Video, particularly short-form video, is increasingly popular. In fact 78% of Kiwis watched video that was 10 min or less in their recent online video session*

Play Stuff Eyeballs

EYEBALLS

Leverage off Stuff’s leading audience — over 2 million New Zealanders visit us each month**

Play Stuff Brand Safe

BRAND SAFE

Be confident that your advertising will appear only alongside appropriate content, created by trusted, household brands.

Play Stuff Trust

TRUST

Consumers are 48% more likely to trust premium sites vs social networks.***

 

Need more information? Click here to download the Play Stuff Media Kit. 

 

*Source: Google Consumer Barometer ‘How long were the videos people watched during their most recent online video session?’, **Nielsen Online Ratings, Jun 2019, *** AOP & comScore: The Value of Trust, 2012