
1 April 2024
A New Era Of Media Partnership
Today's announcement of an agreement between Warner Bros. Discovery (WBD) and Stuff Group signals a new era of partnership between the two media organisations and the ability to create commercial opportunities built on each organisation's data and digital strengths.
From July 6, Stuff will licence a 6pm news bulletin to WBD for use on Three and ThreeNow. The show will screen for an hour Monday to Friday and 30 minutes on the weekends.
WBD's Senior Director of Revenue, James Hole, says the WBD team has always known how important news is not just for a healthy democracy, but for reaching New Zealanders.
Stuff Brand Connections Managing Director Matt Headland says the agreement will see Stuff innovate rather than replicate how news is delivered for broadcast audiences.