
1 March 2024
Stuff number one across digital and print
Nielsen CMI Readership results show Stuff holds the number one audience position across New Zealand's digital and print products.
The Stuff Group reaches 3.377M Kiwis every month, the largest print and digital audience in the country.
The Post's print readership of 403,000 grows to an unduplicated 808,000 when combined with its digital masthead. Similarly The Press readership increases from 315,000 to 639,000 across print and digital.
Lifestyle magazines have also seen growth. TV Guide's large readership of 353,000 Kiwis was 4% up on the previous quarter and NZ House & Garden's readership of 372,000 was 2.6% up.
Overall, Stuff print products reach almost 2.5M Kiwis across Aotearoa with 1.2M exclusively reading a Stuff newspaper only.