Stuff Travel Magazine

NZ’s largest travel audience

692K average monthly UA


Stuff Travel magazine inserted into the Sunday Star-Times (average readership)*


Stuff Travel feature magazines (average readership)**

Stuff Travel - the origin of lifetime memories.

From exploring the living museums of Europe and cinematic landscapes of the US, to seeking out the Big Five in Africa, Michelin-starred street food in Asia and the misty mountains and sun-drenched beaches of Aotearoa, your inspiration - and planning - starts with Stuff Travel.

Our online presence is complemented by our weekly dose of inspiration via our Stuff Travel magazine - distributed nationwide every weekend within the Sunday Star-Times. This new magazine will inspire and delight readers up and down the country, providing a new premium environment for travel and tourism businesses to reach Kiwi travellers at scale.  

Plus, we have dedicated sections in both The Post and The Press every Monday, along with a range of weekly features in the Waikato Times, Taranaki Daily News, Manawatu Standard, Marlborough Express, Nelson Mail, The Timaru Herald, and The Southland Times (also published on Monday).

Stuff is uniquely positioned to capitalise on the Kiwi travel market, with quality content and audience engagement that’s second to none.  Stuff Travel reaches almost twice as many people as its nearest competitor, with 2.5 times the page views and 32% higher engagement.*

“Millions of Kiwis come to Stuff every day to be informed, inspired and entertained. 

There’s a reason we’re the country’s most popular travel site - we deliver everything from brilliantly crafted longform features, the latest news and advice to compelling, original imagery, videos and social content. 

Combining award-winning journalism with audience-led insights, we tell powerful stories that create loyal readers and inspires them to book their next adventure.”

Trupti Biradar, Head of Life, Stuff


*Source: Nielsen Digital Content Ratings. Versus our nearest competitor NZ Herald Travel.​​​​Nielsen CMI Q2 22 - Q1 23 Apr 23 Fused *Stuff Travel magazine is inserted into the Sunday Star-Times, Sunday Star-Times AIR **Combined average issue readership of Stuff Travel magazine - inserted into the Sunday Star-Times + feature magazines that are distributed via Stuff's regional and metropolitan newspapers 3 x per year nationwide.

View Rates, Specs & Deadlines

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