Advertise in Digital

With a variety of digital platforms on offer from news to local neighbourhood platforms, we can provide the placements, targeting and insights you need to get your business in front of the people who matter.

We provide wide reach across the country, as well as engagement deep within our communities. If you want to get ahead in the digital game, get in touch.

Digital advertising options

2.4M

Kiwis reached monthly

#1

News site in NZ

5:12

Minutes average visit duration

64%

of millennials reached monthly

*Nielsen CMI Q4 20 - Q3 21 Nov 21 TV/Online - STUFF

Being online is a given. But not all digital is the same. With Stuff you’re guaranteed a trusted environment for your brand’s online presence.

Some digital environments damage brand health, while others build it. News environments are considered 4x more trusted than social media. And with Stuff, you’re guaranteed a trusted place for your digital presence, not to mention a massive range of options for digital placements.

Digital Rates, Specs & Deadlines
Stuff homepage on a tablet

24M

Readers each month

#1

News site in NZ

5:12MIN

Average visit duration

64%

Of millennials reached monthly

Put your best foot forward by getting in front of local communities.

Kiwis are increasingly looking to shop and support local wherever we can, 65% of us in fact! By adding Neighbourly into your marketing mix you’ll increase the trust locals have in your business or organisation and be able to directly engage your community. Neighbourly helps create one-to-one conversations with potential customers spanning Kaitaia to Bluff. Add value to your community through helpful posts, local insights and tips to help neighbours live their best local life. By helping neighbours stay connected with their neighbours and nearby businesses we can help Kiwis build safer, friendlier and more connected places to call home.

Modern House and garden

1,700

Active Premium Businesses

920K

Members

1/4

Households use Neighbourly

NZ

Active in all NZ communities

Digital Audio is taking the world by storm and we can get your business straight into the ears of listeners who care.

Podcast engagement is on the rise because listeners can self-select content they’re interested in. We can match your business’s advertising with podcasts that reach your desired audience. Our podcasts are award-winning, and attention-holding that span investigative journalism content, through to a range of topics from the massively popular true crime, to property, parenting and politics. Available on Apple Podcasts, Google Podcasts, Spotify, Stitcher and Stuff.co.nz, our podcasts average 4,000 listens per day (across all Stuff podcasts). View our full range of podcasts here.

Podcast microphone

20

Active shows in 2022

15K

Listeners each week

75%

Podcast completion rate

+23%

Engagement compared to other audio streams

Let your brand come alive with the art of video storytelling.

Stuff Video gives advertisers a dedicated video advertising platform that is local and brand-safe – you can trust that when your ads play on our site, they’ll be next to high quality, appropriate videos. Videos are accessible on desktop, tablet and mobile from Stuff’s homepage, as well as within articles. Video, particularly short-form video, is increasingly popular. In fact 78% of Kiwis watched video that was 10 min or less in their most recent online video session. Give your business greater leverage by placing your videos in front of 2.5M Stuff users each month.

Video Camera

35M

Average streams per month

1.1M

Daily average page views

78%

Of Kiwis watched video that were 10min or less

2.5M

New Zealanders visit stuff.co.nz each month

Specialist content, direct to readers' inboxes.

Our eDM audience is highly engaged - they want to hear from us. They have opted in to receive our content and with open rates of 45%, they sit well above the industry average of 26%. Deeper engagement with our content means they are more likely to engage with yours. From our Travel and Stuff to Watch eDMs in the Lifestyle category to the latest goings-on in News; you can choose the category that best targets your audience.

Email Newsletter on Ipad

250,000+

emails sent per week

26

email newsletters

>41,000

subscribers

45%

Average open rate

Our Brands

Stuff Logo
Neighbourly logo
Play Stuff Logo
The Dominion Post
The Press
Waikato Times
NZ House & Garden
New Zealand Gardener
The TV Guide
Sunday Star Times
Sunday News
Marlborough Express
The Southland Times
Taranaki Daily Times
Manawatu Standard
The Timaru Herald
Nelson Mail
Ensemble
Stuff Ads
Pou Tiaki
Email Newsletters
Homed
Prosper
Your Weekend
Sunday Logo
Homed
Life
Travel
The Monitor
Money IQ
The Forever Project
Farming First
AgTrader
The Bay Chronicle
Cambridge Edition
Central Leader
East & Bays Courier
Eastern Courier
Fielding-Rangitikei Herald
Franklin County News
Hamilton Press
Hauraki Herald
Horowhenua mail
The Hutt News
Kapi-mana News
Kapiti Observer
Manukau Courier
Marlborough Midweek
Matamata Chronicle
The Nelson Leader
Nor-west News
North Harbour News
North Shore Times
North Taranaki Midweek
Northern News
Northern Outlook
Papakura Courier
Piako Post
Rodney Times
Saturday Express
South Waikato News
Taranaki Star
The Tasman Leader
Taupo Times
Upper Hutt Leader
Western Leader
Whangarei Leader
Stuff Events
NowNext
The Whole Truth